Avril Lavigne Suffers Poor Album Sales, Discovers It’s Complicated To Stay Relevant

The music business can be harsh, my friends. You top the charts as the newest, hottest, youngest pseudo-badass on the scene one week, then you marry a rocker, start a clothing and fragrance line, release some more music, get a divorce, start dating a massive douche, tattoo “FUCK” on your body, and realize your newest album is selling woefully behind the latest Glee soundtrack the next.

Glee Avril Lavigne Suffers Poor Album Sales, Discovers It’s Complicated To Stay Relevant

Insult to injury: it’s the fifth Glee soundtrack. THE FIFTH.
(p.s. – This photo stirs rage within me. RAGE. Shut your ass face, Morrison.)

OK, so, to be fair to Avril, all of that stuff happened over the course of several years, not weeks, but here she is in 2011, a 26-year-old divorcee with sagging record sales who’s still sporting the same three square inches of black Wet’n’Wild around her eyes as she has for the past nine years.

Avril Lavigne1 525x393 Avril Lavigne Suffers Poor Album Sales, Discovers It’s Complicated To Stay Relevant

OMG, we get it, TryHard McObvious: you’re hard core. And you singlehandedly keep the makeup removal industry afloat.

Emerging onto the pop scene in 2002, Avril has released a total of four albums, the latest of which – Goodbye Lullaby — debuted last week to dismal sales (85-90,000 copies sold in the first week, compared to her previous album’s 300,000). You probably know that she married Sum 41 lead singer Deryck Whibley in 2006 and divorced him in 2009, but did you know she has a clothing line? And has created two (soon to be three) fragrances? The fuck does she think she is – Liz Taylor?

 

Elizabeth Taylor Avril Lavigne Suffers Poor Album Sales, Discovers It’s Complicated To Stay Relevant

And Avril, you do not want to be pissing off Liz Taylor. I don’t care how old and feeble she is – LOOK AT THAT HAT. GIRLFRIEND WILL TAKE YOU DOWN.

Perhaps it’s because I’ve been getting my period for more than a year, but I had no idea Avril had branched out into fashion (Abbey Dawn) and fragrance (Black Star and – sigh – Forbidden Rose). I was curious to visit her clothing website, thinking that maybe she’d finally found a way to transition past her Bad Attitude Teen Mall Rat persona, but…

Abbey Dawn Avril Lavigne Suffers Poor Album Sales, Discovers It’s Complicated To Stay Relevant

Not so much.

It’s not that I am or have ever been a huge Avril Lavigne fan, but I can’t be the only one wondering when the hell she’s going to drop the petulant brat routine and FUCKING DO SOMETHING ELSE. She has the tools to segue into a more mature career: she can sing, she can write, she can play musical instruments – that’s about three more things than Ke$ha can do.

Kesha Avril Lavigne Suffers Poor Album Sales, Discovers It’s Complicated To Stay Relevant

Seriously – who is this? And why does she look like she got caught in a fishing net full of neon puffy paint?

The ironic thing is, Avril was openly upset with her record label (RCA) prior to her latest album’s release because she felt as though they were stifling what she considered to be a departure from her usual style.  “This is my fourth record and I’m 26 so it’s time for me to do something a little different,” said Avril. Different! That’s good! Show us what you got, kid!

So…did you part your hair on a different side or something? ‘Cause I’m not seeing any big 180s here.

I’ve always thought of Avril Lavigne as Alanis Morrissette Light, and although she will never be able to outshine Alanis in my eyes, I hope she finds a way to expand a bit beyond the Hot Topic demographic. I KNOW YOU CAN DO IT, AVRIL.

 

Ryan Reynolds Alanis Morissette Avril Lavigne Suffers Poor Album Sales, Discovers It’s Complicated To Stay Relevant

Also, Ryan Reynolds is single again. JUST SAYING.

source

source

source

source

About Jive Turkey

Jive Turkey lives in Pittsburgh and spends her time desperately clinging to the hope that someday the cast of Deadwood will destroy the cast of Glee.


Subscribe to MamaPop


(Advertisement)

  • http://swistle.blogspot.com/ Swistle

    I was sitting around trying to figure out if I was DEPRESSED-depressed or just depressed, and then you write this and blow that whole mood out of the water.

    • http://jiveturkeyjives.com/ Jive Turkey

      I bet if you could wear Liz Taylor’s hat, you’d never be depressed again.

  • Suzy Q

    How awesome is Liz Taylor’s hat? It’s made of cigarettes and daisies!

    • Mike

      I beg your pardon but it is IN FACT made of win and awesome

      • http://jiveturkeyjives.com/ Jive Turkey

        I believe Mike is correct.

        • Suzy Q

          Do y’all think I don’t like it? I LOVE IT.

          Lost in translation, I guess.

          • http://jiveturkeyjives.com/ Jive Turkey

            Nah, I know you love it — I was just agreeing that it was so magical it must be comprised of win and awesome instead of cigarettes and daisies.

            Although WAIT: Cigarettes & daises = win and awesome? Now I’m confused.

  • JellyBean

    I don’t think a woman over 20 can get away with wearing a tiara. That is why her album fizzled.

    • Just Me :)

      yeah right considering that the photo is already 7 years old tzz… -.-

  • http://yesimadethat.blogspot.com Lori

    Thank you for the little reward at the bottom of your post! I do NOT understand why Ryan hasn’t called yet.

    Also: I haven’t ever been an Avril fan but she has some solid skill as you mentioned. She really should do something new/different soon or she’ll end up making the rounds of “celebrity” reality TV soon.

  • http://www.missmooseart.com Lis

    Somewhat recently- past couple months- she did an interview in some chick magazine about her fashion line. She talked about how she loved to be innovative and explore new ideas and really delve into fashion. And then she outlined the things she likes… neon pink, black, skull & crossbones..

    I see her clothes all the time because I shop at Kohl’s all the time (and sometimes in the Junior’s department, even though I’m older than Avril, because I like those jeans better than the Mom Jeans in the other side of the store..) and her stuff really does look dated. It doesn’t really fit with what’s trendy from the other brands. Candie’s is the other big brand in that store, and looks a lot like what the girls are wearing these days…. and Avril’s stuff looks kind of like what the girl’s tween sister lugged out of her big sister’s closet from a few years ago.

  • http://www.twitter.com/Sekhmetnakt Sekhmetnakt

    Well, I like Avril, if for nothing more than the fact she has the same first name as my husband. So apparently “Avril” is like Pat, Terry, etc in that it can be ether a male’s or female’s name. Cool that! Plus she does have talent, more so than Ke$ha, but COME ON, Ke$ha CAN sing at least! Anyhow, “fuck” tattoo huh?

  • reego

    @Sekhmetnakt : ever heard avril lavigne sing ? She can sing. If you say she can’t sing, then it probably means you’re either beeing lame, or you just have never heard her sing, or you’re just a pretty bad singer.

    @Jive Turkey :

    [QUOTE] “This is my fourth record and I’m 26 so it’s time for me to do something a little different,” said Avril. Different! That’s good! Show us what you got, kid!
    **what the hell**
    So…did you part your hair on a different side or something? ‘Cause I’m not seeing any big 180s here.[/QUOTE]

    -> You haven’t been listening to the album properly then, smartass. The 13 other songs of the album are all completely different than what the hell. But oh, you’re probably just a random funny troll. Keep it up bro, that article got me entertained for a few minutes atleast.