Your Guide To Last Night’s Super Bowl Commercials: The Good, The Bad, And The GoDaddy Ugly


The Super Bowl is over. Beyonce‘s boobs stayed where they were supposed to during the Halftime show (and she kicked ass), someone lost their electrical engineering job, and the Baltimore Ravens won.

I’m only able to report any of that as a first-hand account because I tuned in (like many of you) to watch the commercials. Some made me laugh, some made me cry, and some made sure that I would never, EVER buy the featured product.

THE GOOD:

Kia‘s “Space Babies” made me laugh because WHAT PARENT ISN’T totally fearing this question? And what a lovely answer. (See also: squealing baby rhino in a spacesuit!)

Oreo‘s “Whisper Fight” was a decent effort, but the last line delivered by the police nearly made me pee my pants. I am probably going to use that in the future. While whispering.

Budweiser continued their Clydesdale ads with another called “Brotherhood” which used Fleetwood Mac’s Landslide as it’s soundtrack. OH, THE WATERWORKS.

Hyundai‘s “Team” was awesome, and those kids were badass. Bear wrestling? Indeed.

The Volkswagen commercial? Hilarious. Probably more funny to me thanks to the Minnesota joke.

THE BAD: 

A greased up fit guy wearing underwear? Calvin Klein stuck with what they know, which is black and white and – most importantly – NAKED. (Completely uncomfortable to watch in the same room as your father-in-law, thankyouverymuch.)

THE UGLY:

Really GoDaddy? REALLY? If you’re really going to watch this clip, I recommend turning the volume down. So gross, so typical GoDaddy.

Any other commercials of the eve I missed that you totally loved? (Or totally hated?)

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About Jenna Marie Bee

Jenna, aka Mrs. Jenna, lives in Minneapolis and bows to the altar of Prince and the New Power Generation, as required by Minnesota law. When she's not being mom/wife/employee of the year, she blogs at Blogged Bliss and gets her Twitter on @jennamariebee.



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  • kimstew81

    No love for Taco Bell ? That was hands down the favorite at our party. The tattoo! The bathroom stall! Sheer awesome.

    • The Fairly Odd Mother

      I loved the Taco Bell ad, though I find it hard to believe you’ll make it to 75 eating that crap. Same for the Sketchers running ad. . .not really believable as a ‘real’ athletic shoe. Those were my favorite “smoke and mirrors” spots.

  • http://www.amalah.com Amalah

    Me, during that Clydesdales ad: SHUT UP. NO YOU SHUT UP. SHUT UP. OH MY GOD.

    Then I gave up and sobbed my face off for awhile. BECAUSE SHUT UP.

    • http://twitter.com/jennamariebee Mrs. Jenna

      RIGHT? I’m totally sadistic because I keep watching it just cause it’s good and then I cry and then I want to watch it again.

    • http://twitter.com/xotrace Tracey

      “Landslide” = instant weepiness. I may have used half a box of tissues on that one alone.

    • The Fairly Odd Mother

      T’was my father/daughter dance at my wedding, so that song undoes me every time. Thankfully I missed the commercial last night so I could sob quietly in peace tonight alone. SNIFF.

  • http://twitter.com/momofnandn Dawn Feakes-Lange

    I gotta give it up for the Miracle Stain – Tide. The end line was the kicker: ‘Go Ravens’. But we already use Tide so won’t change our buying habits.

    • http://twitter.com/jennamariebee Mrs. Jenna

      I thought that one was pretty good as well. Mostly since the wife got the last laugh.

      • Sarah

        That was our favorite–loved the sly last line. ;-)

        And the Budweiser one–OMG. I think even my guy got a little teary.

  • Barb

    We liked the Miracle Stain ad for Tide and the houseful of Ravens fans cracked up at the end. Also the Dodge Ram commercial using Paul Harvey’s voice over about farmers. You could have heard a pin drop in our living room. And then my friend Joan said, “Where can I buy a farmer?”

  • Judy P

    No love for the Rav4 Genie? That was one of the favorites at the party I was at. We also really liked the Audi prom one. (we liked the Calvin Klein ad, but we were a houseful of mostly single women, no kids or anyone’s parents…

    • http://twitter.com/jennamariebee Mrs. Jenna

      I liked the Audi one too. Mostly because I would like to be having that car please. :) And the Rav4 one was great. Dads are usually misunderstood.

  • diamondcait

    I may be overly sentimental, or have gotten Rotel in my eye, but the Jeep one made me a little sniffly.

  • http://www.facebook.com/Jennifer.C.Phillips Jennifer Yates Phillips

    The Dodge/Paul Harvey one really struck a chord with me. Maybe because I grew up overseas and they broadcasted Paul Harvey on the (only) English speaking radio station every morning. Or maybe because it was a damn good commercial. I don’t know… I just loved it.

    • http://twitter.com/jennamariebee Mrs. Jenna

      Yeah – Paul Harvey brought me back to my childhood and my grandparents sitting in the kitchen listening to him in the mornings, telling me to “settle down so we can hear Mr. Harvey.”

  • http://baltimoregal.blogspot.com/ baltimoregal

    HATED the Audi and the Go Daddy one. Kind of liked the Calvin Klein one for how uncomfortable it must have made so many people.

  • Mara

    WHY AM I CRYING AT A BUDWEISER AD OMG. SEND HALP.

    • http://twitter.com/jennamariebee Mrs. Jenna

      IT STABS IN THE SOUL.